by: Chelsea Taylor
Thursday, January 21, 2016 | 12:20 PM
ATV Motocross National Championship Announces New Partnership with CST
CST Becomes Official Tire Brand of ATVMX
MX Sports Pro Racing and the ATV Promoters Group (ATVPG) is pleased to announce CST as the presenting sponsor of the 2016 ATV Motocross National Championship (ATVMX), presented by CST, an AMA National Championship. With the added support of CST, ATVMX will continue to grow and remain America’s most prestigious ATV racing series.
“We couldn’t be more proud to be the ATVMX presenting sponsor for 2016,” said Marx Lee, marketing director for CST. “This is one of the most well-known series in the racing world, and it attracts the top riders in ATV racing. Having the CST brand linked with such a major series is a giant step forward for us as we grow in the industry.”
CST will be the official tire sponsor of the ATVMX series. The brand-new series logo, set to be released later this month, will incorporate CST tires. This logo will be used in all marketing, communication and television campaigns, furthering the awareness of CST to a global audience.
The 11-round ATVMX series begins Tuesday, March 8, for the second annual FLY Racing ATV Supercross at Daytona International Speedway in Daytona Beach, Florida. The 2016 series continues throughout the Eastern half of the United States taking place at renowned motocross tracks before ultimately concluding at the historic Loretta Lynn Ranch in Hurricane Mills, Tennessee.
For more information on the 2016 ATV Motocross National Championship, visit the series official website at www.atvmotocross.com. Join the conversation on the series Facebook page, follow on Twitter and Instagram, and be sure to always hashtag #ATVMX.